Jim is majority owner of Fusion Auto Finance, LLC and is a thirty-year veteran of the auto remarketing industry. He is also CEO of EndTrust Lease End Services, LLC, a remarketing services company based in Bedford, Texas. Jim viewed the credit union lending environment as financially sound, consistently competitive, and customer focused when establishing Fusion in 2004. The credit union marketplace was lacking a full-service automotive leasing source who understood the true risks of the business and Jim envisioned filling that void. The plan for Fusion was to draw on the core competency of managing residual value risk and engage credit union partners who look to profitably grow their lending business and member base. Fusion and sister company GrooveCar have successfully worked with their credit union partners to build a diversified CU Xpress Lease portfolio with consistently excellent credit performance. Jim’s confidence in leasing was founded on his consistent success in remarketing throughout various cycles in the marketplace. An enterprising innovator, Jim established EndTrust in 1998 – the company actively manages lease vehicle disposition for third party company portfolios as well as acquiring and servicing its own portfolios. Jim also established Novak Motors in 2004 to serve as a retail outlet for off-lease vehicles – Novak now has three dealership locations in Farmingdale, New York, Lebanon, New Jersey, and Bedford, Texas. Prior to starting his own business, Jim enjoyed a successful fourteen-year remarketing management career with Mercedes-Benz Financial Services. Jim brings an entrepreneurial spirit that blends well with his unique and extensive experiences in auto leasing.
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